Good Gnus helps B2B tech companies increase profitability and customer acquisition by boosting brand visibility in a crowded space, without competing on price.
Our unique approach isn’t just about providing services — it's about investing in your growth, your organizational well-being, and your success in the tech landscape.
Fractional CMO Priority Package
- A fractional Chief Marketing Officer for your business for 10 hours per week
- Deploys the Functional Marketing® Framework to build out marketing strategy, establish KPIs and reporting, define positioning, and more
- Functional Marketing® Systems Map delivered after the first 30 days
- Quarterly Planning calls, Sprint Planning and Review calls led weekly, and Daily Stand-Ups with the team
- Hire, train, evaluate and fire vendors, employees, & contractors
- 3-month minimum commitment (short-term, high-octane)
- Ideal if your business revenue is at least $3 million annually
Half-day Consultative Strategy Session
- 4-hour Strategy Session for your team using the Functional Marketing® Framework to focus your marketing strategy. Custom, bespoke based on your company’s needs.
- 7- to 14-day Preparatory Period via email correspondence
- Delivery includes immediate marketing punch list, list of blindspots, and marketing campaigns for next 1-6 months
- Good fit if you have a strong marketing team in place but you need a fresh and accurate strategy
Fractional CMO Advisor Package
- A fractional CMO leading your team as a strategic advisor
- Available after at least one 90-day sprint with Good Gnus Priority or a Half-Day Strategy Session
- Quarterly Planning calls, Sprint Planning calls led twice-monthly
- Unlimited email correspondence
- Grow long-term with the least financial risk
- Access to our marketing campaign standard operating procedures (SOPs)
- 6-month commitment
- Good fit if you have a strong marketing team in place and you’ve worked with a Fractional CMO to create a strategy
Marketing strategies that drive growth
The tech sector is becoming more competitive by the day. Differentiating yourself takes more than just industry expertise — it requires strategic marketing that speaks directly to your ideal clients’ needs and challenges.
We understand the tech industry's nuances and we get your unique company. As your fractional CMO, we’ll develop a tailored marketing strategy that resonates with your target audience. We’ll help you stand out from the crowd as the ideal solution to attract your best customers.
Why partner with Good Gnus?
We’ve been providing marketing services to the tech industry since 2017. When you hire Good Gnus as your fractional CMO, you’ll get:
- A tailored approach: We offer personalized strategies that align with your business objectives and the unique challenges of the tech market.
- Industry expertise: Our in-depth understanding of the tech sector enables us to provide unmatched insights and strategies.
- Results-oriented: We're committed to driving growth and enhancing your firm's market position through strategic marketing efforts.
- Full-service solutions: From planning to execution, our comprehensive marketing services are designed to cover all your needs, ensuring you never miss an opportunity.
Good Gnus can help you navigate the marketing challenges of the industry with strategic solutions that deliver results. Together, we’ll help your firm achieve its growth objectives and become a leader in the tech space.
What is a fractional CMO?
A fractional Chief Marketing Officer (CMO) is a high-caliber executive who brings their expertise in marketing strategy to your company on a part-time or contract basis. An fCMO steps into your team to provide this leadership without the full-time commitment.
A fractional CMO devises comprehensive marketing strategies, aligns marketing goals with business objectives, and ensures your brand's message resonates with your target audience. They also lead a team of specialists and implementers to execute marketing campaigns and tactics.
Benefits of a fractional CMO
There’s tons of upside to hiring Good Gnus as your fCMO:
- Strategic expertise: Strategies that align with your business goals, crafted by someone with extensive experience.
- Flexibility and efficiency: Gain a senior marketing executive who fits your specific needs and budget.
- Growth focus: Dedication to driving growth and positioning your company for success.
- Comprehensive oversight: Holistic marketing approach that supports your overarching business objectives.
- Scalability: Flexibility to scale up or down based on your company's needs.
With a fractional CMO from Good Gnus, you're not just hiring a consultant — you're integrating a seasoned leader into your team who’s committed to your company's growth and success.
What to expect from Good Gnus as your fractional CMO
Expect a partnership that focuses on growth, leveraging deep industry insights to develop and implement strategic marketing plans. We’ll work closely with your team, offering mentorship and ensuring that marketing efforts are aligned with your business objectives.
Good Gnus provides strategic leadership to help your firm navigate the complex market, identify new opportunities for growth, and execute marketing strategies that drive results.
Stand out from the competition and elevate your brand